Free Wi-Fi is now available across Middlesbrough town centre to help people stay connected and boost trade in the run-up to Christmas.
From Thursday, November 28 visitors will have free access to the internet via the Middlesbrough Council Wi-Fi network.
The permanent installation is a key strand of Middlesbrough's City Centre Strategy to create a vibrant, modern, thriving centre at the heart of the Tees Valley.
The network's launch comes in time for this year's packed calendar of sparkling Christmas events and entertainment, including the fantastic Walking with the Snowman trail, Reindeer Parade and Lights Switch-on.
And visitors will also be able to enjoy free parking after 3pm in Council-run town centre car parks throughout December.
A Middlesbrough Council spokesman said: "There's an ever-growing need for high streets to evolve and diversify in order to meet changing trends and the demands of modern consumers.
"Central to that approach is the positive use of digital technology to bring people into town and city centres, increasing footfall and dwell time and enhancing our leisure and retail offer.
"We know visitors to Middlesbrough will welcome our free Wi-Fi network, whether they're here for Christmas shopping, work or leisure."
The project has been delivered by Middlesbrough Council in partnership with Cornerstone Business Solutions.